Email Marketing Produce High Return on Your Investment
Email marketing is more cost effective than traditional media. Research from Experian states that $1 invested in email marketing initiatives still yields roughly $44.25 return. Email can reach a wide audience in a short period of time and allows recipients to immediately act on messages. It allows links to be embedded in messages, which drives more website traffic.
Generating Leads and Nurturing Leads Efficiently Through The Sales Funnel
By offering some incentive or benefit that interest to specific user, you can correct their email address to become your leads.
Using email marketing allows you to more efficiently craft cohesive communication that will be highly valuable to your prospect. Once your marketing tracks have been developed you can quickly and easily place leads into these correspondence streams either manually or based on prospect behavior triggers
Delivery consistent and highly relevant email communication helps you build credibility and trust with leads. Additionally it keeps your brand top-of-mind for when decision makers are ready to select a solution.
Email Marketing Improves Brand Loyalty and Customer Relations
Deliver well-written, engage e-newsletters and emails that show your personality help readers learn to know you like you, and trust you. Consumers buy from those they trust. Email creates an interactive connection, nurtures quality customer relations, and reinforces brand awareness.
Measurable and Tractable Results
Email marketing campaigns draws precise and valuable metrics. It can be measured in detail through delivery rates, open rates, click through rates and subscriber retention rates. We can evaluate the success of campaigns and learn about your customers behaviors and interests or responsive to. The data allows you to adjust marketing strategies to improve future results.